Privacy policy

This Privacy policy was last updated on September 24, 2018

This privacy statement explains what information we gather about you, what we use that information for and who we give that information to. It also sets out your rights in relation to your information and who you can contact for more information or queries. This is the privacy and cookies policy for Ink Consulting. We are committed to protecting your privacy and handling your information in an open and transparent manner. This privacy statement sets out how we will collect, handle, store and protect information about you when:

  • providing services to you or our clients;

  • you use “our Website”; or

  • performing any other activities that form part of the operation of our business, as described in further detail below.

Who we are

We are a limited company registered in Belgium. Our registered office is located at 53 Rue Belliard, Brussels, Belgium.

How we collect personal data

We will collect personal data from you if you:

  • register to use our website;

    • This will include your name, address, email address and telephone number.

    • We may ask you to provide additional information about your business and preferences on a voluntary basis; complete online forms (including newsletter), take part in surveys, write posts on any message boards, or participate in any other interactive areas that appear on our website or which we offer to you from time to time.

  • visit our website using cookies or similar technologies.

    • The personal data that we collect or obtain may include: your name; age; date of birth; gender; e-mail address; telephone number; home address; country of residence; lifestyle and social circumstances (for example, your pastimes); family circumstances (for example, your marital status and dependents); employment and education details (for example, the organization you work for, your job title and your education details); your postings on any blogs, forums, wikis and any other social media applications and services that we provide; your IP address; your browser type and language; your access times; complaint details; details of how you use our products and services; details of how you like to interact with us and other similar information.

How long we keep your information for

We will hold your personal data on our systems for the longest of the following periods:

  • as long as is necessary for the relevant activity or services;

  • any retention period that is required by law; or

  • the end of the period in which litigation or investigations might arise in respect of the services.

What we use your personal data for

  • Use of personal information to provide services to our clients

    • We will use your personal data to provide you or our client with the requested services. As part of this, we may also use your personal data in the course of correspondence relating to the services. Such correspondence may be with you, our client, other members of the Ink Consulting Network, our service providers or competent authorities.

  • Use of personal information for other activities that form part of the operation of our business We will only use your personal data to

    • provide you information on our services

    • applicable legal or regulatory requirements

    • requests and communications from competent authorities

    • administrative purposes

    • client relationship purposes, which may involve:

      • sending you thought leadership or details of our products and services that we think might be of interest to you;

      • contacting you to receive feedback on services, for feedback on your use of our services or our website; and

      • contacting you for other market or research purposes. In all above cases, we give you the opportunity to decline our offers and requests at any time. In specific cases if needed, for example in case you are not yet a client, we will make sure to obtain your prior consent before sending you communications’ materials or other marketing requests (see also below, “The legal grounds we use for processing personal information”);

    • recruitment and business development purposes (for example testimonials from a client’s employees may be used as part of our recruitment and business development materials with that employee’s permission)

    • services we receive from our professional advisors, such as lawyers, accountants and consultants

    • protecting our rights and those of our clients.

    • manage and improve our Website;

    • tailor the content of our Website to provide you with a more personalized experience and draw your attention to information about our products and services that may be of interest to you;

    • manage and respond to any request you submit through our Website.

    • marketing, which may involve:

      • you with details about our services which we feel may be of interest to you.

      • We may also share your personal data with business partners and other carefully selected third parties so that they (or we) can contact you with information about their products or services which we feel may be of interest to you.

You have the right at any time to stop us from contacting you for marketing purposes. If you wish to do so, please send us an email on

We process your personal data for the above-mentioned purposes based on our legitimate interests of conducting our business, improving our services and contacting you. We believe that our legitimate interests are not overridden by your rights and freedoms, given the transparency offered in this privacy and cookies policy, and given the rights you can exercise in relation to your personal data. Except for certain personal data that are required by law, you may freely decide whether or not to provide us with any personal data. Note however that if you decide not to provide us with certain personal data, we may not be able to achieve the purposes set out above.

Recipients of your personal data

We will only transfer your personal data to partners who signed with us a Data Processing Agreement and who could prove they are GDPR compliant. We may share non-personal, de-identified and aggregated information with third parties for several purposes, including data analytics, research, submissions, thought leadership and promotional purposes.

Where we are provided with personal data about you by our client, we use reasonable efforts to include clauses into the contract with the client that will require them to comply with the privacy laws and regulations relevant to that information; this may include, for example, that the client has provided you with notice of the collection (and other matters) and has obtained any necessary consent for us to process that information as described in this privacy statement.

Our security, accuracy and retention

We attach great importance to the protection of your personal data and maintain appropriate technical and organizational measures to protect your personal data against unauthorized or unlawful processing and/or against accidental loss, alteration, disclosure or access, or accidental or unlawful destruction of or damage thereto. We use a range of physical, electronic and managerial measures to ensure that we keep your personal data secure, accurate and up to date. These measures include:

  • education and training to relevant staff to ensure they are aware of our privacy obligations when handling personal data;

  • administrative and technical controls to restrict access to personal data on a ‘need to know’ basis;

  • technological security measures, including fire walls, encryption and anti-virus software;

  • physical security measures, such as staff security passes to access our premises.

Although we use appropriate security measures once we have received your personal data, the transmission of data over the internet (including by e-mail) is never completely secure. We will maintain your personal data only for as long we are required to do so by applicable law and for as long as necessary to achieve the purposes set out above.

Your rights

You have the right to access your personal data, as well as to request the rectification, erasure or restriction of the processing of your personal data. Furthermore, you have the right to object to the processing of your personal data, as well as to request data portability of your personal data. You have various rights in relation to your personal data. In particular, you have a right to:

  • obtain confirmation that we are processing your personal data and request a copy of the personal data we hold about you;

  • ask that we update the personal data we hold about you, or correct such personal data that you think is incorrect or incomplete;

  • ask that we delete personal data that we hold about you, or restrict the way in which we use such personal data;

  • withdraw consent to our processing of your personal data (to the extent such processing is based on consent);

  • receive a copy of the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format and to transmit such personal data to another party (to the extent the processing is based on consent or a contract);

  • object to our processing of your personal data.

To exercise any of your rights, or if you have any other questions about our use of your personal data, please email

If you believe that your data protection rights have been violated, you have the right to lodge a complaint with a supervisory authority.

We use cookies and other technologies

We use the following types of cookies:

  • Essential cookies: These cookies are essential to enable you to view the site.

  • Google Analytics: We use Google Analytics to measure the number of visitors to our site. The cookies that Google Analytics uses store information about when a visit occurred, which pages were visited and for how long. None of the information provided by Google Analytics is personally identifiable. It is provided to us as anonymous data.

  • Social Media: Social Media share buttons are used throughout the site to enable you to share our content through multiple social media channels. If you disable these cookies you may not enjoy the full experience of the site.

  • Pardot: Pardot cookies also collect data about the web pages you visit on our web site. They are different from Google Analytics; once you have completed a form we collect data about the pages you have previously and subsequently visit on our web site. Prior to completing a form the data is completely anonymous.

We provide opt-out information in all commercial email messages we send via an “unsubscribe” link. We reserve the right to send one message confirming your opt-out from a messaging program. Please note that it may take us some time to process your requests consistent with applicable law.

We may make changes to this policy

We may change this privacy and cookies policy from time to time. Any changes we may make to our privacy and cookies policy in the future will be posted on this page and, where relevant, notified to you by e-mail or in another appropriate manner.

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